From the Ground Up: Partnerships That Strengthen the Business of Potatoes

Kam Quarles, CEO, National Potato CouncilSteven James, Senior Director – FLNA Potatoes, PepsiCoSteve Gangwish, CEO, CSS Farms

Grower Panel: Technology Changes on the Horizon

Potato production is rapidly evolving as new technologies transform every stage of the process—from field management and storage systems to grading lines and consumer delivery. Join us for an interactive discussion on how growers can leverage technology to stay competitive as we examine current technology applications and explore future innovations that can improve efficiency, quality, […]

The Packer Presents the Potato Person of the Year Award

Christina Herrick, Produce Editor, The Packer

The New Rules of Farming: Regulation, Reputation, and the Right to Operate

In today’s agricultural landscape, farmers face a dual challenge: adapting to increasingly complex state regulations while maintaining the public trust that underpins their ability to operate. This session explores the concept of “social license to operate”—the informal but essential approval granted by communities, consumers, and stakeholders—and how it intersects with formal regulatory frameworks.   Drawing on […]

Using Soil DNA, Plant RNA and AI for Potato Production

Farmers face a familiar challenge: it’s never just one thing holding back the crop. Nutrient stress, environmental stress, and pathogens stack up long before symptoms appear. Traditional diagnostics only show damage after it’s happened—when yield and dollars are already lost. By combining soil DNA, plant RNA, and AI, growers gain a complete above- and below-ground […]

Mash-ter Minds Team Trivia!

Sponsored by PhycoTerra Bring your best spuds to team up and test your Fry-Q in a trivia showdown hosted by Ryan Budds.

Clean Spuds, Smart Choices: AI Vision, Data & Smart Ejection for Potato Products

Potatoes can hide costly defects at any stage of the value chain. This session shows how hyperspectral Chemical Imaging Technology (CIT® Gen3) paired with high-resolution RGB cameras and real-time AI separates what the eye can’t see—sugar ends, glassiness, hidden defects and foreign materials—at line speed.   We’ll also cover how inline metrics and automated machine control […]

The Impact of Bio-Controls and Bio-Stimulants in Potato Production

Biologicals are products derived from living organisms (or their components) used to enhance plant growth, health, and protection. This is the next area of eco-friendly yield increases for potato production, particularly in the areas of bio-controls and bio-stimulants. Those in the agricultural sector have long recognized there is something to biologicals, though broad, consistent production […]

Hot Potatoes: What’s Cooking in Foodservice Innovation & Fry Demo

Moderator: RJ Harvey, RDN, CEC, Culinary Director, Potatoes USA Panelists: Daniel Camp, Director of Culinary, Fuzzy’s Taco Shop  Brian Campbell, Corporate Chef, Culinary Innovation, Pizza Hut  Lauren Cannaday, Senior Culinary Manager, Chilis Alexander Sadowsky, Director of Culinary and Beverage, Ojos Locos and Reach Hospitality Fry Demo: Aurora Hollenbeck, MS, CCMS, Executive Sous Chef, Potatoes USA

From Field to Future: Women Transforming the Potato Industry

This panel highlights the voices of women who are redefining what leadership looks like in the potato industry. Their insights and experiences demonstrate how resilience and innovation are fueling growth. Moderator: Melinda Waldrop, Managing Editor, Spudman Magazine Panelists: Laurie Widdowson, Sr. Director of Global Markets & External Marketing, CSS Farms, LLC Addie Waxman, Ph.D., Manager […]