Exhibitor Resources

Quick Links

Exhibitor Service Center
Exhibitor Checklist (link coming soon)
Exhibitor Quick Reference Guide (link coming soon)
Exhibitor Terms and Agreement (link coming soon)
Guidelines for Display Rules & Regulations

Order Forms

Willwork Exhibit & Event Services Kit – Access order forms for furniture, carpeting, signage, and labor.

Willwork Service Kit also includes forms for official vendors for:

Booth Food and Beverage Giveaways

Food and/or beverages dispensed are limited to products manufactured, processed or distributed by exhibiting firm. All Items are limited to SAMPLE SIZE and must be distributed from exhibit location. Beverage samples are limited to a maximum of two fluid ounces of product. Food Items are limited to “Bite Size” portions of 1 oz. All other food can be purchased through Aramark’s Booth Catering Form.

Exhibitor Service Center

Registered Exhibitors can access the Exhibitor Service Center to:

  • Enter/edit your company description
  • Upload Exhibitor Terms & Agreement
  • Upload Certificate of Insurance and proof and Workers’ Compensation
  • Register booth staff (comps, paid and spouses)
  • Download a receipt

Log-in information can be found in your Exhibitor Booth Confirmation Email. Can’t find your email? The primary booth contact can access the Exhibitor Service Center and click on “Forgot Password?” to get the log-in information emailed. Or, send an email to exhibit@potato-expo.com to request a copy of the confirmation email.

Meeting Space Sign-up

Need meeting space? Sign up to reserve at the Anaheim Marriott here.

Important Dates and Times

Trade Show Hours
Wednesday, January 5, 11:00am – 6:30pm
Thursday, January 6, 9:00am – 5:00pm

Exhibitor Move-In
Tuesday, January 4 11:00am – 6:00pm
Wednesday, January 5 8:00am – 10:00am

Exhibitor Move-Out
Thursday, January 6, 5:00pm-10:00pm

Exhibitor Alert

Please be aware that any company calling or emailing exhibitors offering to sell the Potato Expo attendee list is a scam. It is Potato Expo policy to not sell the attendee list to anyone. To be clear, these companies are not in any way affiliated with the Potato Expo, do not have the attendee list, and are not authorized to use our name or trademark.

Do not purchase any Potato Expo attendee list or share any personal or billing information with these scam companies. Email show management with any questions or copies of solicitations to: exhibit@potato-expo.com.

Exhibit Booth Includes:

  • 10’x10’ booth space
  • 2 complimentary All-Access Passes (a $795 value each)
  • 10’ high navy blue and white back wall drape
  • 3′ navy blue side dividers
  • One (1) 6′ x 30″ white skirted table
  • Two (2) chairs
  • One (1) wastebasket
  • Identification sign

Please note that the exhibit hall is carpeted in a multi-colored pattern, therefore, you are not required to carpet your exhibit booth.

Downloadable Potato Expo 2022 Logo

Have additional questions?

Visit the Exhibitor section of our FAQ page.

Potato Expo 2022 - Book your room at the Anaheim Marriot

Book your room for Potato Expo 2022

Room block at the Anaheim Marriott is now open!

Sign Up for Potato Expo Updates

Potato Expo Social Media Feed



We can’t wait to see you in Anaheim, IN PERSON!

Registration for #potatoexpo 2022 opens Oct 1 but the room block at the Marriott Anaheim is now open! Visit potato-expo.com for the link.

Thank you for being #EssentialAg!
Repost @nationalpotatocouncil
It's #NationalAgDay and we want to thank all the U.S. #potato growers and industry employees working to put food on dinner tables across the world!

During this pandemic, it's become even more apparent that you are #EssentialAg!

Come for the prizes, stay for the fun! Don't miss your chance to compete against your #potato friends at the #PotatoExpo Closing Celebration: Industry Trivia with Budds sponsored by @cortevaus ...

Join us for an interactive, family-friendly cooking competition hosted by Chef Joel Gamoran and sponsored by the Washington State Potato Commission. Don’t miss your chance to watch growers from across the country compete to be the 2021 Top Spud. #potatoexpo ...

Welcome to Day 1 of #PotatoExpo 2021!!!

Already registered? Check your email to log in.

Missing out? Good news, there's still time to sign up. Visit potato-expo.com to register and learn more

We hope you're enjoying #PotatoExpo 2021 Preview Day. Sign back in tomorrow morning for our Kick-Off Session sponsored by @basf_global, featuring the return of Roy Spence!
Tuesday, January 5
9:30-10:30a PT / 12:30-1:30p ET

Join us at #PotatoExpo 2021 as leading university and industry experts discuss best practices in fumigation, soil health and soil nutrition. We’ll uncover the myths and benefits of soil fumigation as well as offer soil management tips after fumigation for a better potato crop. Sponsored by AMVAC.

Grant Morris, Schneider Farms-Pasco LLC, Pasco, Wash.

Mike Thornton, Ph.D., Parma Chair and Professor of Plant Sciences, University of Idaho
Carl Rosen, Ph.D., Head and Professor of the Department of Soil, Water and Climate , University of Minnesota
Ralph Frederick, Territory Sales Representative, AMVAC

Thurs, Jan 7, 10-10:30a PT / 1-1:30p ET

Register at potato-expo.com.

Technology is shifting from reactive to predictive, from applying water after we see a problem and potential yield loss has occurred, to predicting those events almost before they happen, with sensors, artificial intelligence and machine learning – then taking action. Attend this #PotatoExpo Breakout Session sponsored by @valleyirrigation to see what is happening and where the irrigation industry will go next.

Thursday, Jan 7, 10-10:30a PT / 1-1:30p ET

There's still time to register at potato-expo.com!

We're just 4 days away from the largest (virtual) potato conference and trade show in North America! Check out all the breakout sessions, including this one from @syngentaus, which will take a deep dive into the issue of fungicide resistance, provide tips and strategies for managing resistance in potato fields, and discuss innovative premix products that help combat disease resistance.

Thurs, Jan 7, 9:30-10a PT (12:30-1p ET

Register at potato-expo.com.

Make your #NewYearsResolution to get in shape AND eat more spuds!

Join Potato USA's #TotalTaterChallenge for your chance to become the Ultimate Spud Warrior. Stop by their #PotatoExpo 2021 booth to sign up. @potatoesfuelperformance

The pivot is no longer just for irrigation. It’s an autonomous agronomic robot powered by a advanced management platform.

Learn about recent advances in technology around machine vision, big data, machine learning and control systems at the #PotatoExpo 2021 Breakout Session, "The Revolution is Here: The Center Pivot as an Agronomic Management Tool," sponsored by @lindsayirrigation.

Wed, Jan 6, 10-10:30a PT / 1-1:30p ET

Registration is still open at potato-expo.com.

The science and technological advances in weather prediction are changing rapidly. Don’t miss this #PotatoExpo 2021 Breakout Session on using the latest tools to observe and forecast weather to better anticipate and mitigate weather’s influence on our crops. Sponsored by @nutrienltd and featuring Eric Snodgrass, Principal Atmospheric Scientist, Nutrien Ag Solutions. ...

Professional potato breeding groups worldwide are working to make diploid hybrid potato breeding a reality. In this #PotatoExpo 2021 Breakout Session, we'll discuss the benefits of using true potato seed as starting material, and why breeders are trying to develop a diploid breeding system similar to those that work for many crops, including corn. Thanks to @jrsimplotco for sponsoring this discussion.

Andrew W. LaVigne, President & CEO, American Seed Trade Association (ASTA)

Paul Bethke, PhD, Plant Pathologist, USDA Agricultural Research Service
Amy Charkowski, PhD, Professor and Department Head, Colorado State University
Ian Puddephat, PhD, Senior Director of Agro Sciences, PepsiCo
Jeremy Singer, PhD, Director of Agronomy, Simplot Plant Sciences

Learn more and register today at potato-expo.com.

Thanks to our friends at @potato.america we’re bringing to you world-renowned researchers who are breaking new ground and solving challenges for the industry. Be sure to check out the University of Wisconsin – Madison’s poster: Using hyperspectral remote sensing and machine learning for potato nitrogen management.

Meet with them and all of our researchers during the PAA Poster Session on Tuesday, January 5, 1:30-2pm PT / 4:30-5pm ET in the Expo Hall.

Do #potatoes fuel you? Then you might have what it takes to be the Ultimate Spud Warrior!

This #PotatoExpo, join the Total Tater Challenge, brought to you by Potatoes USA. @potatoesfuelperformance

What can you expect at #PotatoExpo 2021? ...

A #PotatoExpo is never complete without a big send-off. This year, we’ve invited Los Angeles-based comedian and actor Ryan Budds to host a special trivia event for the industry. Come together with all of your friends in the potato community for your chance to win prizes and bragging rights. And thanks to @corteva Agriscience for sponsoring this fun celebration! ...

Not only has this has been an incredibly unusual year, it could bring about long-term changes for consumers and growers alike. Join in on this #PotatoExpo 2021 discussion with industry thought leaders on challenges, opportunities and innovations – from growing potatoes on the farm to getting potatoes into the hands of consumers worldwide – that could shape our industry for decades to come.

Joining moderator and retail food industry expert Michael Sansolo:
Keith McGovern, President, R.D. Offutt Farms
Kevin Stanger, President, Wada Farms Marketing Group
Barry Starnes, Category Manager, Produce, Southeastern Grocers
Steve Williams, Vice President, Produce & Floral, Southeastern Grocers

Who’s getting excited for #PotatoExpo?!? Search for #EyeOnPotatoes wherever you listen to podcasts.
Repost @nationalpotatocouncil
🎧New podcast alert!🎧

Roy Spence calls in to preview his session kicking off the first-ever virtual #PotatoExpo 2021.

PLUS NPC CEO @KamQuarles discusses the new $900B COVID-19 relief package just announced by Congress.

So much has changed in where, what and how people eat, which is changing demand for potatoes. This #PotatoExpo General Session will provide insights into the changes in consumer behavior towards food when eating at home, purchasing at retail and at restaurants and how these are impacting and will impact potato sales and demand.

Joining moderator Blair Richardson, CEO of Potatoes USA, will be:
Jack Li, Haiku Master, Datassential
Jonna Parker, Principal, Fresh Center of Excellence, IRI
John Toaspern, CMO, Potatoes USA
Wendy Reinhardt Kapsak, MS, RDN, President and CEO Produce for Better Health Foundation

Register today at potato-expo.com.