{"id":6603,"date":"2024-03-01T09:36:29","date_gmt":"2024-03-01T14:36:29","guid":{"rendered":"https:\/\/www.nationalpotatocouncil.org\/?p=6603"},"modified":"2024-03-01T12:01:51","modified_gmt":"2024-03-01T17:01:51","slug":"bob-mattive-of-colorado-elected-national-potato-council-president","status":"publish","type":"post","link":"https:\/\/www.nationalpotatocouncil.org\/bob-mattive-of-colorado-elected-national-potato-council-president\/","title":{"rendered":"Bob Mattive of Colorado Elected National Potato Council President"},"content":{"rendered":"\n

WASHINGTON, D.C. \u2014<\/strong> The National Potato Council (NPC) installed its 2024 roster of Executive Committee members this week at the organization\u2019s annual Washington Summit. During the Annual Meeting of the Voting Delegates, Bob Mattive of Monte Vista, Colo., was elected to serve as the Council\u2019s President for the next 12 months.<\/p>\n\n\n\n

Having grown up on a small farm in Brighton, Colo., Mattive began taking on leadership roles in high school \u2013 as class president and president of the 4H Club. Now, the partner of Worley Family Farms, LLLP, in Monte Vista, will continue to serve the industry in his newly appointed role as President of the National Potato Council. Mattive, who most recently served as NPC\u2019s First Vice President and Vice President of Environmental Affairs, was elected to a one-year term on Feb. 26, 2024.<\/p>\n\n\n\n

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\u201cI\u2019ve always been interested in environmental issues and legislative affairs,\u201d said Mattive, who was initially introduced to NPC as a delegate from Colorado. His involvement with the federal policy-focused organization brought about a national perspective and he served on different NPC committees throughout the years. Mattive also serves on several Colorado agricultural committees and boards. \u201cI\u2019ve learned a lot and I know we have to work hard and work together to keep relevant, educate the next generation, and continue advocating on behalf of our growers and industry partners.\u201d<\/p>\n\n\n\n

Mattive became a part of the fourth-generation Worley Family Farms when he and his wife Gail (Worley) were invited by her father to join the operation in 1982. When he started farming with his father-in-law, the operation raised about 500 acres of potatoes. Today, the farm raises around 1,800-1,900 acres of potatoes and 2,000 acres of other crops. The business is now also co-managed by their sons Grant and Reid and nephew Matthew Smartt.<\/p>\n\n\n\n

For Mattive, environmental stewardship is second nature. \u201cAs with most industries, technology has become a large part of our organization. We irrigate all of our acreage with computerized center pivot irrigation systems and utilize GPS operating systems in most of our tractors and other equipment,\u201d said Mattive.<\/p>\n\n\n\n

The full NPC Executive Committee roster includes:<\/p>\n\n\n\n